Last Updated June 13, 2012

US Ring Binder and their affiliated companies (collectively, "US Ring Binder", "We", or "Us") believe that your personal information—including your purchase history, phone number(s), email and residential addresses, and credit card data—belongs to you. We collect this type of information to serve you better when you provide it to us, but we do not rent or sell your information to third parties. From time to time, we may ask if you are interested in receiving information from third parties whose services or information we think would be of value to you. In those instances, we will only disclose your email address or other personal information to third parties if you expressly consent to such disclosure.

This privacy policy applies when you make a purchase at any US Ring Binder websites (including but not limited to “Websites,” when you access and use any US Ring Binder’s Website and add items to an online shopping cart; and when you subscribe to any of our email programs or mobile content delivery programs.

Our Collection of Information

Information Collected Directly From You

You can visit the Websites, without entering any personal information. However, in order to access certain information or to take advantage of special programs or promotional offers, services or features that may be contained on the Websites, or to purchase any products or services (including, but not limited to, gift cards, and placement of items into an online shopping cart), we may require you to provide certain personal information.

Our primary goal in collecting personal information—including your first name, last name, purchase history, phone number(s), valid email and residential address (zip code), and credit card data—is to provide you with a smooth, efficient, customized shopping experience. When we collect your personal information, you are sharing it with US Ring Binder, our affiliates and third parties as further described herein.

Information Collected Automatically

We may collect information about your visit to the Websites, including what pages you view, the number of bytes transferred, the links you click, the materials you access, and other actions taken within the Websites. We may also collect certain standard information that your browser sends to every website you visit, such as your Internet Protocol address, your browser type and capabilities and language, your operating system, the date and time you access the Websites, and the website from which you linked to our Websites. From time to time, we may use this information to optimize third-party offers of products and/or services through programs.

Additionally, US Ring Binder and/or our service providers may collect your click-stream data and other preference information. We do this to improve the design and vendor selection of the Websites. Click-stream data represents a page-by-page history of your website usage. Your preference data includes reminder, search, and other information-related information that you submit to the site.

Our Use of Information

If you provide us with personal information, we may retain and use that information for several purposes. For example, we may use your personal information in order to provide transactional and/or commercial information and services via email, direct mail, or via other methods of delivery, such as via mobile content delivery programs. If you have given us permission and have not opted-out, we also may share your personal information with third parties who can offer you products and/or services that we believe may be of interest to you. In addition, we may use your personal information to ensure compliance with US Ring Binder policies and applicable law.

In order to offer you a more consistent experience in your interactions with US Ring Binder, information collected via the Websites may be combined with information we collect by other means. We may also use your personal information to improve the Websites, to optimize third-party offers of products and/or to make the Websites easier to use by eliminating the need for you to repeatedly enter the same information or by customizing the Websites to your particular preference or interests.

If you have chosen to receive communications by email from us but later wish to opt-out of receiving such communications from us at any time, simply follow the instructions for doing so included in the emails.

If you would like to opt-out of receiving any program-related and other direct mail from 

us, please send a written request to:

  • US Ring Binder
  • 6800 Arsenal Street
  • Saint Louis, MO 63139

We reserve the right to send you certain communications relating to the Websites, or any of our email subscription or mobile content delivery programs, such as service announcements or similar administrative or transactional messages, without offering you the opportunity to opt-out of receiving them.

Aggregate Information

From time to time, we and our service providers may collect general, non-personal, statistical information about the use of the Websites, such as how many visitors visit a specific page on the Websites, how long they stay on that page, and which hyperlinks, if any, they click on. We and our service providers collect this information through the use of technologies such as "cookies", which are discussed in greater detail in this Privacy Policy, and those described in the “Information Collected Automatically" section above. We and our service providers collect this information in order to determine which areas of the Websites are most popular and to enhance the Websites for visitors. We and our service providers may also group this information into aggregate visitor data in order todescribe the use of the Websites to our existing or potential business partners or other third parties, or in response to a government request.

US Ring Binder and our service providers may share aggregated demographic and preference data with other service providers or third parties to enable the provision of targeted information and/or discounts on products and services to members. This information represents a generic overview of our users' collective viewing habits and allows vendors participating in US Ring Binder’ programs, to modify their discounts based on user traffic.

Our Use of Cookies; Third Party Cookies; Web Beacons

Cookies are small files that websites save to your hard disk or to your browser's memory. We may use them to track the number of times you have visited the Websites , to track the number of visitors to the Websites , to determine and analyze visitors' use of the Websites, to store information that you provide such as your preferences, and to store technical information useful for your interactions with the Websites .

The Websites use both session ID cookies and persistent cookies. Session cookies are used to make it easier for you to navigate the Websites. A session ID cookie expires when you close your browser. A persistent cookie remains on your hard drive for an extended period of time. You can remove persistent cookies by following directions provided in your Internet browser's "help" file. Persistent cookies are set to store an encrypted link to your account information, so you don't have to enter it more than once. Persistent cookies also enable US Ring Binder to track and target the interests of users to enhance the experience on the Websites.

Most Internet browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies or to notify you when a cookie is being placed on your computer. If you choose to decline cookies, you may not be able to fully experience the features of the Websites.

You may occasionally get cookies from our business partners (e.g., advertisers, tracking utilities) or other third parties with links on the Websites. US Ring Binder has no control or access to these cookies. The use of advertising cookies sent by third-party servers is standard in the Internet industry. For the sake of clarity, this Privacy Policy covers the use of cookies by US Ring Binder’ Websites and private label sub-domains delivered by US Ring Binder only and does not cover the use of cookies by any advertisers.

Our Websites  also may contain electronic images known as web beacons—sometimes called single-pixel gifs—that allow us to count the number of users who have visited those pages. We may include web beacons in promotional email messages or newsletters in order to determine whether messages have been opened and acted upon.

When You Subscribe To US Ring Binder Email Programs

You can choose to receive email from us by signing up in store, on our Websites via program preferences pages. When you sign up for email, we will send you information about our affiliated companies based on the preferences you have set. The emails we send will include special offers, promotions, updates on services offered, invitations to join other promotional programs, and notification of upcoming author events. To ensure that we are providing materials of interest to you, we may monitor whether you opened a particular email and whether you have clicked on the images and/or links therein.

Our HTML-based email messages include an invisible coded sensor that is activated when the email message is opened. This sensor communicates the date and time the message was opened and, more importantly, whether your computer is capable of receiving HTML-based email. You will receive a functioning sensor only if your computer is enabled to accept HTML email.

You may unsubscribe at any time from our email programs by clicking on the unsubscribe link at the bottom of any email message. All unsubscribe requests will be honored within ten (10) days. At any time, users may opt-out of US Ring Binder correspondence by sending an email to Users may also access their personal information, including email address, to make edits in the "Your Account" summary page of the particular US Ring Binder program website.

Disclosure of Your Personal Information

Except as described in this Privacy Policy, personal information you provide to US Ring Binder through the Websites, or any of our email subscription or mobile content delivery programs, will not be shared outside of US Ring Binder and its service providers without your permission.

Disclosure regarding service providers. US Ring Binder contracts with other companies to provide services on our behalf, such as hosting the Websites and product review pages, sending out information or promotional offers that may be of interest to you (e.g., via email, direct mail, or on mobile devices), and analyzing the Websites. We provide these companies with only those elements of your personal information they need to deliver those services. These companies and their employees are prohibited from using that personal information for any other purpose.

Disclosure regarding other third parties. In some cases, if we have your permission and you have not opted-out, we may make your personal information available to third parties who have products or services that we believe will be of interest to you. If you later decide that you do not want us to share your personal information with these companies please mail correspondence to the address listed above in the section titled “Our Use Of Information” to opt-out.

Disclosures in connection with acquisitions or divestitures. Circumstances may arise where for strategic or other business reasons US Ring Binder decides to sell, buy, merge or otherwise reorganize its own or other businesses. Such a transaction may involve the disclosure of personal and other information to prospective or actual purchasers, or receiving it from sellers. It is US Ring Binder ' practice to seek appropriate protection for information in these types of transactions. In the event that US Ring Binder or all of its assets are acquired in such a transaction, customer information would be one of the transferred assets.

Disclosure for other reasons. US Ring Binder reserves the right to disclose your personal information, including email address, as required by law and when it is believed that disclosure is necessary to protect US Ring Binder' rights and/or comply with a judicial proceeding, court order, or legal process served on the site(s), or in urgent circumstances to protect the personal safety of any individual. Further, when you RSVP for in-store retail events, limited information may be provided to participating merchants in the form of the guest list for admittance into the private event. This information is limited to your first name and last name, and if you will be bringing a guest. This information will not be used for any purposes outside of the particular event.


The security of your personal information is important to us. We maintain physical, electronic, and procedural safeguards to secure your personal information. However, "perfect security" does not exist on the Internet, and there is always some risk in transmitting information electronically. The personal information we collect is stored within databases that we control directly or through our service providers. As we deem appropriate, we use security measures consistent with industry standards, such as firewalls and encryption technology, to protect your information. However, since no security system is impenetrable, we cannot guarantee the security of our databases, nor can we guarantee that information you supply will not be intercepted while being transmitted to us over the Internet. Of course, any information you post to any message board, discussion group, or other public posting area on our Websites is available to anyone with Internet access.

If you create an account on the Websites you may be asked to choose a password for your account, in which case your online account information shall be protected by your password. We recommend that you do not disclose your password to any other person. Youare responsible for maintaining the confidentiality of your password and account, and are fully responsible for all activities that occur under your password or account.

Links to Other Sites

The US Ring Binder’ Websites may contain links to other third-party websites. Please be aware that US Ring Binder is not responsible for the privacy practices of other websites. If you submit any personal information to a third-party website or transact a purchase after clicking on a link from US Ring Binder’ Websites, you are not submitting that information to US Ring Binder and US Ring Binder has no control over the collection and/or disclosure of that submitted information. We encourage our users to be aware when they leave our site and to familiarize themselves with the privacy statements of every website that collects personally information.

Service Providers

The Websites and US Ring Binder programs therein, use other third parties to process credit and our service providers may collect and/or share first name, last name, credit card information and billing address as necessary for the third party to provide that service. No other information is shared with third parties for this purpose. These third parties are prohibited from using your personal information, including email address, for any other purpose.

Children's Privacy

We do not seek or knowingly collect any personal information about children under 13 years of age. If we become aware that we have unknowingly collected personal information from a child under the age of 13, we will make commercially reasonable efforts to delete such information from our database.

In Summary

US Ring Binder is committed to protecting your privacy. US Ring Binder does not sell, trade, give away, or rent personal or company information, including email address, to any outside parties in ways other than disclosed in this Privacy Policy. US Ring Binder uses the information collected on the site to make shopping and promotional activities possible and to enhance your overall experience with US Ring Binder.

Governing Law; Visitors Residing Outside the United States

This Privacy Policy and the privacy practices of US Ring Binder will be subject exclusively to the laws of the State of Missouri within the United States of America, without regard to its conflict of law principles. US Ring Binder makes no representation that this Privacy Policy and such practices comply with the laws of any other country. Visitors who use the Websites  and reside outside the United States do so on their own initiative and are responsible for compliance with local laws, if and to the extent local laws are applicable. If you reside outside of the United States, by using our Websites, you consent to the transfer and use of your information outside your country. Without limiting the foregoing, by providing any personally information to US Ring Binder, all Website visitors, including, without limitation, Website visitors in the member states of the European Union, fully understand and unambiguously consent to this Privacy Policy and to the collection, storage, and processing of such information in the United States of America.

Updates to this Policy

We reserve the right to update our Privacy Policy from time to time. When we do, we will post a notice on the Websites for a reasonable period of time after such changes are made that this Privacy Policy has been updated and we will revise the "Last Modified" date at the top of this Privacy Policy. We encourage you to check this page periodically for any updates. Your continued use of the Websites following the posting of updates to this Privacy Policy will mean you accept those updates.


By using our Websites, the user agrees to the terms and conditions set forth in this Privacy Statement and the Website’s Terms of Use INCLUDING ALL LIMITATIONS OF DAMAGES PROVISIONS which are an integral part hereof and the user consents to the collection and use of this information by US Ring Binder as disclosed in this Privacy Statement.